Local Spirit, Global Solutions

The International Marketing Blog

The Medflix principle – How to use curated content for healthcare

28 Nov 2019 12:57

Netflix excels at attracting users to its platform and hooking them on to the content it provides. For several years, pharmaceutical companies have wanted to achieve the same thing with specialised medical content. But is it that easy to transfer the “Netflix principle” to the pharmaceutical industry? What kind of data do we need to

Some marketing lessons to learn from Apple

16 Jul 2019 08:45

Courtesy of: The Website Group

How to Create Clickable Social Cards in Seconds

1 Jul 2019 10:13

Courtesy of: AnyImage

40 Facts about how psychology of color can boost your website conversions

8 Apr 2019 08:44

8 Tips That Will Make Ad Agency New Business Easier

21 Jan 2019 13:09

Professional Guest post by Michael Gass, Business Development Consultant | Speaker |Author of Fuel Lines Learn how to accelerate your agency’s positioning, inbound lead generation, network and referral business. Since 2007, I’ve conducted over 200 new business workshops for agencies in North and South America and Europe. No matter what country, I find there are some common problems when

E-mail marketing optimization hacks

26 Oct 2018 12:11

Although there are many marketing channels at your disposal, email is arguably the most powerful strategy for both B2B and B2C advertisers. This cost-effective solution enables you to reach potential customers in the place they visit every day – their inbox. However, it’s not enough to just send emails from time to time. Your potential

Mobile marketing

29 Jun 2018 09:04

Among the vast array of technologies that have changed the way companies handle marketing, one of the most prominent innovations are smartphones. Just think about how often you check your smartphone everyday. Mobile marketing is a multi-channel strategy which includes a wide range of activities that connect advertisers to a broader customer base through mobile

Business etiquette and body language blunders

9 Feb 2018 09:58

  There are certain behaviors we all know will raise eyebrows and offend people. Standing too close to someone while talking, double-dipping, and a feeble handshake, are all examples of behaviors that others find off-putting. Particularly in business, it’s crucial to avoid the common pitfalls and adhere strictly to etiquette, especially when in a foreign


24 Nov 2017 10:06

A week, a month, a year plus? The question of how long it takes to rank top of Google is one that we’re asked almost daily. Unfortunately, it is a difficult question to answer as there are just so many variables to consider: existing domain authority, competition, on-site ranking factors, off-site ranking factors… The list

Win every potential client!

30 Aug 2017 10:58

                            Only for independent Advertising – Digital – Media – and PR agencies. Contact: Since 2014 scientists have been able to visualize emotional processes of the brain. Comvort member trio-group developed the brandsync system with some of these scientists. brandsync is a unique working method for emotional branding, based on

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